Once the date has been set, what better way to give your guests a little snippet of what to expect than with stand out stationery! Pen and paper at the ready for some useful tips!
What’s your name and where do you come from?
Helen Scott Design specialise in beautiful high quality, personalised Wedding Stationery, with collections and designs for every stage of your wedding, from Save the Dates and Invitations, to On the Day stationery and Thank You cards.
Tell us a bit about the business
I started Helen Scott Design back in 2011 after completing a Graphic and Communication degree at the University of Sunderland. Originally focusing on Graphic Design for other small business, I found my love for wedding stationery after being asked to design some for a friend. I enjoyed the whole process of working with the bride, coming up with a starting concept and developing it to a finished product.
What's the general advice you would give to couples getting hitched?
Send your invitations out with plenty of time for guests to RSVP, they may need to check if they can get time off work or sort babysitters before committing to saying ‘yes’. You will most likely be set a deadline by your venue regarding confirming final numbers, giving yourself more time allows you to chase any last minute (and forgetful!) repliers.
Remember you don’t need to order invitations for every guest, I’ve had so many couples prepared to order 100’s of invitations, but when talking to them further it turns out they are talking about individual guests. Remember one invitation would be per couple/household, which will reduce your final numbers.
So what makes you different from the rest?
Coming from a Graphic Design background gives me the skills to create a bespoke design service those couple who would like to incorporate specific themes, designs or other aspects to allow for that truly personal touch. I also follow the trends and launch collections to compliment these.
Don’t buy your postage before you know the size and weight of your invitations. If your invitations are slightly larger or made up of different inserts, then they may need more than a first-class stamp. Taking them to the post office to be weighed will ensure you pay the correct postage and they are sent correctly. It is also important to consider this extra cost when organising your budget.
General advice for newbies in the industry
Research is really important for any business to succeed, look at your target market and work out your unique selling points that will make your business stand out from the rest.
Also connect with other complementary wedding business, working together is a great way to get your name out there! I’ve worked with many other suppliers on styled shoots and networked at a range of different events. I find a lot of work has come from work of month and recommendations from other wedding suppliers.
What are your plans for the future?
My hopes for the future are to grow as a business and extend my collection ranges. I have so many ideas for new designs and products that I hope to launch soon. I also want to branch out into other event stationery such as Christenings and Birthdays.